10th October 2013
Our mood board task had
to be based on our favourite designer or brand. I decided to go with Zara as I
like the way the store represents itself as a brand being clean cut and chic
but at cheap high street prices. I used a colour palette of blacks whites and
pops of bright colours such as orange and pink. As a lot of Zara’s clothes are
that which would be suitable for work but just as suitable for someone to wear
on a normal day. I went into the store in Nottingham to make sure I had the
right idea about the shop. After going there I added some images of patterns
such as the floral print as at the moment the store has a lot of black and
white basics and trousers and tops that are printed or coloured.
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